Uses of Car Detailing

Owning a car has now become a norm for middle class families in India. With the country showing good economic growth, the average middle class consumer has enough money to splurge on a car. With a wide range of models to choose from, the Indian consumer is pampered for choice. From going out on picnics to having a fun drive, a car has become a part and parcel of an Indian family’s growth, happiness and transportation needs.

Buying an automobile is always a daunting task. First one has to decide if one needs a new care or a used car based on one’s budget and needs. But whatever be the case, a car once bought needs good care and maintenance for peak performance and all round reliability. Given that a car is a utility, due care must be taken to ensure that there are no breakdowns at any time so as not to be caught unawares. Besides periodic maintenance of the engine, chassis, turbocharger and other technical aspects, the aesthetic aspect of things must also be considered. A car is a work of art and over time, it is subject to a lot of wear and tear. The initial lustre may be lost, scratches and dents may occur. Further, when the owner decides to sell a car, he must ensure that he can attract potential buyers and convince them that their potential investment is good value for money. A first impression is always the best impression at any point in the lifetime of a car and here is where car detailing comes in.

Auto detailing is a technical process where an automobile is thoroughly cleaned, waxed and polished both on the inside and the outside to produce show quality level of detail. Besides improving appearance, it helps to raise the resale value of a car. It is subdivided into three aspects- exterior detailing, interior detailing and engine detailing.

Interior detailing involves cleaning the passenger compartment, trunk, dash board areas, panels, windows and carpet. Vacuuming is the first step and this may be followed by steam cleaning, use of liquid cleaners and brushing to remove stains. Exterior detailing involves cleaning and bringing to shine all the parts of the visible exterior like wheels, paint, chrome trim, windows, wheels and other components. Cleaning, polishing and protection are the three steps in exterior detailing. Cleaning deals with the removal of all foreign matter from the exterior surface. Polishing involves the use of machines to remove scratches and other imperfections from the surface. This is done by removing a micrometre of paint from the surface by special pads. Waxing or protection involves the application of wax on the surface to prevent foreign matter from adhering to the surface. The third aspect of detailing is where steam, high pressure water, degreasers and all purpose cleaners are used to clean under the hood of a car. A lot of car dealers in India offer restoration services in addition to car detailing. The best way to shortlist a company will be based on reputation, service quality and cost effectiveness.

The Flavorful Delights of Israeli Cuisine

It figures I’m about to start a culinary journey on Israeli cuisine while being exceptionally hungry. In my mind’s eye (and a grumbling stomach) I can see the comfort foods of my youth; foods that might make some people in the world ask, what on earth is that?

There’s no easy way to pigeon hole Israeli cuisine, a blend of cultures from Eastern Europe to the shores of Northern Africa and the far reaches of Asia. Each distinct region has brought Israel to the forefront the very best of their tasty dishes, making the act of eating in Israel a vacation all its own.

Many of you might have already heard of some traditional Israeli dishes. Ashkenazi cuisine comes from the folks from Eastern Europe. These are the same folks that give us some wonderfully sweet pastries, yet gave us borsht and gefilte fish. Go figure.

Sephardic foods come from countries like Spain and Morocco, food like the savory pastry known as bourekas, made with puff pastry filled with cheese and spinach, just to name a few.

I’m getting ahead of myself–I should’ve talked about breakfast first. It is the most important meal of the day, right? Most hotels in Israel are quite proud of their Israeli breakfast, which many promote in order to get you to stay there.

Oh no, my American friends, this isn’t your bacon-laden, side of home-fries meal. Look around, you’ll find bowls of fresh fruit, salads made with finely chopped tomatoes, fish, eggs, bread, and yogurt.

Now that I think about it, almost all of Israel’s dishes center on fresh produce. This even includes the ever popular falafel; fried ground chickpeas stuffed in a pita served with Israeli salad (tomato, cucumber, onion) and tahina.

Oh tahina, a sesame sauce that makes everything taste better. Not that the world’s best street food like falafel can’t stand on its own, mind you.

I think the only thing more popular than falafel is hummus. Made with ground chickpeas, often served with pine nuts or a smatter of olive oil, it is generally eaten with just pita. Hummus is so popular in Israeli cuisine it seems to be a culinary staple, no matter what meal it is.

Food in Israel might be fresh and tasty, but it means nothing if not shared with family and loved ones. That is, unless, you’ve gotten a Moroccan and Tunisian fighting it out over who makes better couscous, a dish made from semolina flour with lamb or chicken simmered with veggies on top.

One of the best ways to enjoy Israeli food with the family is a hafla. This is a traditional Bedouin meal of salads and kebabs with Bedouin pita (known as fatir) served as you lounge on soft pillows drinking mint infused beverages (like tea or lemonade).

Food is so ingrained in Israeli culture so that if you’ve been invited into someone’s home, they will try to feed you. And it’s an insult to refuse–so eat up.

Food even has its superstitions. One lady friend who was going to have a baby mentioned in passing that she was “craving” falafel, only to be handed an entire container of them by her Israeli neighbor soon afterwards, simply because it was “wrong” to refuse a pregnant lady any food she wished for.

You could go on forever talking about food in Israel, and spend another lifetime talking about beverages in Israel. Great, now I’m even hungrier than when I started.–someone pass the falafel, please?

Develop Your Client Diversification Plan

You’ve heard the old adage, “don’t put all of your eggs in one basket,” yet as an entrepreneur who is struggling to grow your business this is likely what you’ve done.

When you put all of your eggs in one basket, you set yourself up for disappointment because if something happens to the basket, it’s like being up the creek without a paddle.

EEK!!

Okay, so I feel the need to clarify… I’m referring to focusing on serving just one type of client. Now, let me explain so that you don’t think I’m talking out of both sides of my face. Yes, I believe that you need to get clear on your ideal client by creating your Audience of One™ profile. And yes, an Audience of One™ is based on determining one specific type of client with one specific type of problem that you provide one specific and robust solution to. But I never said you could only have one type of client.

Nope I didn’t.

Now, let me also clarify that while you can have as many types of clients as you’d like, (in fact, I highly recommend that you do diversify your client mix) you will need to market to them differently. Remember marketing is a conversation with one audience at a time.

I say one audience at a time because trying to talk to people with a multitude of issues when you only are talking about one solution is chaotic at best. And it won’t give you the traction that you want because they won’t get you. It will be like the peanuts cartoons “womp, womp womp.”

So at the end of the day, my recommendation is this: diversify your client pool by having multiple types of clients that can all be served through the solutions you offer to the problems that they encounter and are actively seeking solutions to.

Whew, that was a mouthful.

Let me demonstrate by talking about my company. At IOE, we have several company divisions – Speaking, Coaching/Mentor (both business and executive/corporate), Consulting and Training and Development. Each division serves different Audiences of One™. They each have their own websites and marketing messages (but you can get to them all from our main company website). By creating client diversification, we are able to serve many types of clients and more importantly get paid by many. And the best part about the diversification is that it creates a steady influx of cash into our business because the more clients you have, the more money you will make because your eggs are not all in one type of basket.

When you can only count on one population to pay you, you run the risk of not getting paid when they can’t pay. Let’s face it; stuff happens and if they (your client) have to choose between paying you and keeping their lights on, well, you know the answer to that one. By having entrepreneurs, executives, corporations and government agencies and colleges and universities as clients, we can always count on income coming in.

So, now let’s shift the conversation to you in the form of these questions:

  1. What is the problem that you solve?
  2. Who do you currently solve this problem for? List your current client types.
  3. Brainstorm who else could be helped by your solution. Another way to ask this: what other types of clients could you help with your current catalog of products and services? How would you help them?
  4. What ancillary services or product lines could you easily create in order to allow your company to serve more types of clients? Allow me to be your example again for a second. By offering coaching, consulting and training and development, we can serve many types of industries and types of clients including entrepreneurs, colleges and universities, corporations and governmental agencies, we have tons of clients to choose from when we are creating marketing campaigns.
  5. How will you attract the attention of your newly found client groups?

By answering these five questions, you will begin to develop your client diversification plan.

Understand Poker by Learning Poker Online

Many people who play poker are hooked to this card game. This game provides fun and challenge for every player. This leaves a thrilling experience especially when the stakes are high. If you do not know what this game is about and want to play, learning poker online is also an effective process.

Poker for Beginners

Poker is a card game that involves betting and individual plays. The winner is determined according to rank and combination of the cards. Some cards remain hidden until the end of the game. Poker games also differ based on the number of cards dealt with, number of shared cards, and the number of cards remain hidden. The betting procedures also vary among different poker games and tournaments.

Many card players consider poker as the richest card game that also initiates heated discussions. This is why this form of gambling is popular worldwide. Everyone can learn how to play this game. It only takes skill, attention to details, and concentration to start winning poker games.

The Essentials of the Game

You must understand the basic rules of the game before playing. Magazines, publications, and other reading materials also provide brief lessons for playing poker.

You can start thinking of card strategies once you understand the game more. This can give you an advantage over your opponents.

Try playing with your friends before entering poker tournaments. Try learning poker online as this is similar to the real card game. Many websites today can help you improve your skills without betting real money. Play against opponents throughout the world, or with your friends connected to a single network.

One of the most important things online games can teach you is figuring out the best hands you should play and which ones you should fold. You can learn quick tips such as calling a bluff, and determining if your opponent is faking it.

Playing Online Poker Games

Improve your poker abilities by playing online games. You can choose to play in online rooms, or tournaments where you do not have to pay to enter. You can always play for cash, but this is not advisable if you are just starting to learn. There are many good players on the internet today. The chances of losing a lot of money are high when you do not have enough skills.

Be aware of the kind of website you are looking at. Regardless of how skilled you are, choosing the wrong site may not improve your playing. Online poker sites that involve money betting require credit card information. Check if the site is secure. Your personal information is at risk so choose the right website for safe play.

The best way to learn how to play poker is by trial and error. While it may be good to read materials that have a lot of information about poker, the best way to improve your game is to actually go out there and start playing it.

Importance of Alcohol Rehabilitation

Do you know that the last hope of alcohol addicts lies in rehabilitation centers? Alcohol rehabilitation is a recovery process that helps drug addicts return to their normal self and get incorporated into their families and the society.

The recovery process may at times be a painful one to both the patient and the relatives. This is why you need professional touch experts.

Research has shown that it takes several weeks for full recuperation from alcohol addiction. This period ranges between eight weeks to six months. However, the length of time it takes an individual to get healed depends on the gravity of addiction. In essence, when someone indulges in such drugs like as marijuana, cocaine, morphine, and even heroine, such a person will likely suffer the consequence.

Addiction is like a disease which inflicts more injury to the patient and refuses to go except it receives the desired treatment from alcohol rehabilitation professionals. For instance, drug causes the addict more hunger for the substance and at the same time induces abnormal behavior in the person.

Such behavior may include shop-lifting, arrest and detention of the culprit. When someone drives under the influence of alcohol, there is a high chance of fatal accident with resultant death.

Have you taken time to consider the impact of addiction on children? The behaviors of children who are trained by drug-addicted parents are violent and chaotic. Their lives too are known to be very unproductive, insecure and unpredictable.

The ultimate alternative is for those who have alcohol addiction to seek alcohol rehabilitation centers where proper care will be ensured.

In these rehabilitation centers, there are several professionals who manage and care for patients. Here, the mental and other health complications of addiction are treated.

Several alcohol rehabilitation programs abound. These programs are capable of restoring the mental normalcy of the patient. In the rehabilitation centers, there are in- and out-patient sections. In the out-patient section, the patient only visits the doctor for attention usually in the morning and leaves for his home at a later part of the day. This type of program has been adjudged to be the best as it allows the patient and his relatives enough time and opportunity for other activities such as work while keeping time for his treatment.

On the other hand, the residential alcohol rehabilitation is basically for patients with serious case. This is a situation where patients are kept in-house with doctors. Treatments are given at all times to monitor improvement. Often, it is advised that people in such category should seek immediate help.

Debunking 5 Myths About Why IT Leasing Is Bad for Business

Our previous article on the Top three worst excuses to avoid IT leasing exposed the most common excuses that we hear for not leasing IT gear from a policy point of view, but what about from a practical point of view? Are the reasons companies and SME’s give for not leasing really valid?

1. “Won’t it end up costing me more?”

No, monthly payments will pretty much always total up to more than the equipment costs to buy – but this is a very one-dimensional view. When it comes to business, the total paid doesn’t always equate to the total cost. Sounds like some weird quantum maths going on… However, when you take into account the differences in tax exemption between leasing and buying, the cost of upkeep and the expense of flogging your obsolete equipment on the secondary market, leasing tends to work out cheaper.

2. “It’s better to own my equipment”

Not true! Keeping in mind what’s best for business, the main problem is: What’s the real benefit of owning the equipment outright? In the knowledge that it will become out-dated in three years!

Intuition tells you that an asset owned is better than an asset borrowed, but in this case it is not true. In your industry, if you own the asset, the onus is on you to keep it in good working order and to shift it once it is redundant – a headache no one wants to deal with. Besides, do you have the technical expertise to refurbish the equipment for the secondary market or will it more likely end up in the skip? A Financial Services provider worth its salt will offer to buy your IT deadweight and dispose of your redundant hardware free-of-charge.

3. “I’d have less visibility over leased equipment”

Exactly the opposite! You are handing over the time-consuming and complex management and oversight to a supplier – but you see everything through one window, with IT leasing losing an overview is not the case. Software allows you to manage and keep track of your entire IT ecosystem, right down to the serial number and full spec of the PC, monitor and mobile device provided to an employee of the business. It allows IT managers to be the master of their own IT universe – tracking machine performance, updating schedules, usage, redundancy and so on.

4. “It is just another contract to manage”

Some services can consolidate and centralise all of your IT contracts and warranties with your various vendors.

5. “I thought going straight to the manufacturer would be cheaper?”

Manufacturers, such as Dell, do sometimes offer their own leasing contracts. It seems obvious that a lease direct from the manufacturer would be cheaper. However, in a more modestly sized supplier, there are actually fewer overheads and complex costings, which means a better price can be on the table over that of a manufacturer. You are free to choose any equipment you like, regardless of brand.

Things to Look for When Shopping for Condo Rentals

When it comes to finding the best living arrangements for your vacation outings, there are a few things you can do to make it easier for you to find what you are looking for. The more time and research you put into your search, the better your outcome will be. Here are a few suggestions to help get you started so you can find condo rentals that fit your preferences.

You need to think about what area you are going to.

Depending on where you are going, you need to make sure that you pick the safest locations in town. This is extremely important if you are not familiar with the area. Safety is important and since you will most likely be a tourist while you are on your vacation, you don’t want to accidentally end up in a crime-stricken of town if you happen to get lost.

Check to see if the condo rentals you are interested in are located in close proximity to local freeways and major streets. This will make it easier for you to find them and get back and forth from wherever you want to go. This will make it easier for you to get to some of the areas amenities such as grocery stores, shopping centers and other popular tourist hot spots.

What amenities would you like to be included?

During your search for condo rentals you may come across different owners offering different types of amenities to help entice you to rent from them. While extras are not a bad thing, you need to be cautious and think about whether or not you will be taking advantage of any of those extras. It doesn’t make much sense for you to pay for a particular place because you liked all of the amenities that were being thrown in and yet you have not intentions of using them.

Look early

Keep in mind that condo rentals are very popular. In order for you to get the best deals, you have to start your search way in advance of any trips you plan on taking. Even if you are not entirely sure when you will be taking a vacation, it doesn’t hurt for you to check periodically and compare rates. You never know when you will come across a good deal. Also, since these types of rentals are very popular, you will have less competition if you start looking early on. You are not the only person that may be interested in the same places in the area.

Make sure you have several backup condo rentals in mind. If by chance you are not able to make reservations at your first choice, you can still make reservations at your second or third choice without having to make any major changes to your vacation plans. Once you have chosen your living arrangements for your vacation, you can get ready to start having some fun in the sun.

MCA Advertising

So you’re looking to learn about MCA advertising? First lets learn what MCA is. The company is Motor Club Of America. They have been in business since 1926. They are a Motor club and travel organization serving The United States and Canada. Providing Roadside Assistance and Discounts on Vision, Dental, Pharmaceuticals, Rental Cars, and Hotels. You can also sign up as an affiliate and make money with MCA.

The following is how you make money with MCA. You sign up for one of their packages which start out at $19.95 a month. You then sign up for free to be an affiliate. All affiliates are given a website to promote. Each time someone goes to your website and signs up for one of their packages, they pay you an $80 commission!

As you can see, this is a great opportunity to make a lot of money. The problem is that just using the website alone is not an effective way to make money with MCA. The key to MCA advertising is to have a good system that does the selling for you. It needs to have a good capture page with videos that explain the company and compensation plan for you, as well as a good auto responder. There are a few systems that you can get for free.

When you have a good free system for MCA, you can just concentrate on advertising your capture page link. You never have to explain the benefits packages to anyone or how you make money with MCA. The system does all of that for you. This saves you a lot of time since all of the telling, selling and showing is done for you.

There are many forms of MCA advertising. Most beginners start out by placing ads on free classified websites. This method is alright and can bring you sales but you have to post a lot of ads (50-100) each day, to see any results. This can be very time consuming. There are much easier ways to make money with MCA. Once such way is solo ads. These are ads that are placed in a work from home newsletter that has thousands of subscribers that are interested in internet marketing opportunities. This is a very targeted form of advertising that brings great results.

Pay Per Click (PPC) are great MCA advertising methods as well. You place a small advertisement that will show up on the side of their search engine page only when someone is searching for something related to MCA, internet marketing or what ever keywords you choose.

As you can see, you can make money with Motor Club of America. The advertising methods mentioned are very effective. There are many other forms of MCA advertising that work as well. In order for you to be successful with any of them, you will need a good free system.

Immersing in New Cultures Through Travel

There is often pressure to see the sights when you travel to a place for the first time. These sights often have more tourists than space for you to move. You may be at the Eiffel Tower, but you share the experience with a few hundred other strangers. Your photos include strangers’ faces and most of your memories include waiting in line.

This may be the price you pay to see the world’s famous sights, but it is no way to experience unique cultures. Travel is not simply taking a photograph next to monuments; it is experiencing something new and far from your comfort zone. Below are some tips to help you get to know your travel destination beyond travel guides and pre-made itineraries:

Go off Book

Having a travel itinerary saves you time and money. You can get a lot done by following your schedules to the minute. Despite this, you can get to know a place better if you do away with overly strict time tables. When planning a trip, make approximate schedules to give you time to savor each activity or place. Instead of taking a tour bus, you may want to experience public transportation and get to know the city.

Choose an Interesting Hotel

You do not have to leave your hotel to experience your location. Some places have well-known hotels with themes and historical value. You can even look at accommodations in an art district hotel. You can very well get to know the true image of a city by visiting artisan and specialty shops around this district. People around these places are usually cultured and interesting to strike a conversation with.

Lose Yourself

A wrong turn into small streets can be scary, but it is an adventure for the true traveler. Allow yourself to be lost one day but make sure you have the money to return to your hotel. This is a good way to walk into quaint little establishments and remove you from places with too many tourists. Even asking a local for directions can have you learning something new about the place in no time.

Try the Local Cuisine

Food is the best and easiest way to get to know a place. Skip the big coffee shop brands and international fast food chains. You can order local dishes on restaurants, but if you want to experience the real flavors of the special cuisine, dine in hole-in-the-wall eateries. You will experience authentic local food while saving money as these places do not often charge big money for dishes.

Travel during Holidays and Festivals

Each place has their traditions and holidays. If you have a flexible vacation schedule, book your trip in time for big holidays and festivities. This is when the locals come out and wear their cultures with pride. There is often a lot of action and activity surrounding special holidays. It could be a learning experience or just a really fun weekend for any outsider looking in.

The world is too big and life is too short to spend it in one place. Splurging on experiences has longer positive effects than spending all your money on material possessions. You no longer have to be afraid of travel expenses. There are plenty of ways to get discounts if you know where to look. Check online resources for features of hotel types such as an art district hotel.

How To Get More Jobs For Your Painting Business

One of the most effective ways to get more jobs is to simply show people that you are an expert and that you know what you are talking about. This part usually happens during an estimate. People sense whether you know what you are doing or not.

When I first started my painting business I wasn’t hindered much by my lack of experience. But then I didn’t charge much back then either. But if you want to make some serious cash this year as a professional painter you will need to get some specialized knowledge as quickly as possible in all areas of your business – painting application, estimating and most importantly, advertising.

Bidding on smaller $300 – $500 paint jobs or anything under $1,000 is something any painter can get because the customer knows you are small potatoes. But if you are doing a larger bid for say, $5,000, $8,000 or higher, you must be able to convince the prospective customer that you know what you are doing and that you can handle the work.

You must also be able to justify the price as well. All this takes experience and knowledge. And having the right knowledge can compensate for experience as long as you actually do good work.

Also, customers want to deal with someone who is knowledgeable about the product or service they want to buy. Everyone when they are buying something wants to deal with someone who knows what they are talking about. They want to deal with that salesman on the floor who knows his merchandise. Whether it is a new appliance, a big screen TV etc.

This is also true when it comes to someone wanting to get an expensive paint job in or on their home or place of business. One of the very best and most effective ways to gain customer trust and get more painting business is to be able to answer a prospect’s questions intelligently. To do that you need knowledge and experience. Now knowledge is a whole lot cheaper to get that experience. Experience takes way too long to achieve. So getting the right knowledge is a far better, faster and surer way to gain customer confidence.

Again, your knowledge and experience as a house painter automatically shows through when you know what you are doing and when you know what you are talking about during an estimate. This gives homeowners and companies confidence in doing business with you. The old saying “fake it until you make it” doesn’t always work as well as getting specialized knowledge and information from other professional painters. And getting it as much as possible when first starting your new business.

Experience is nice to have but it also carries a big price tag called “time” – something all of us don’t have enough of. This is why getting as much of the right specialized knowledge as possible can catapult your business forward quickly and profitably as well. Specialized knowledge in painting, estimating and advertising makes for a rock-solid business. And it will help your painting business to grow faster.